Creative Direction:
MOVI CLUB
Concept and creative direction for the AWLAB Adistar campaign, curated by Land To Land.A study of urban portraits built through simple, instinctive gestures — captured in motion. The city stays in the background, never the protagonist: pavements, crossings, pauses — fragments of an unfiltered urban flow.Nothing staged, nothing forced. Just ordinary moments, observed as they happen. A shared attitude defines the narrative: quiet confidence, natural presence, effortless ease.
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Production:
Land To Land
Executive Production:
Chiara Pieraccioli
DOP:
Nicola Botti
Editor:
Nicola Botti
Photographer:
Riccardo Romani
Stylist:
Alice Piemonti
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